Where should I host my blog?

wordpress hosting Where should I host my blog?

Picking which site to use when you are just starting a blog can be difficult when you have never blogged before. At the end of the day, the most important criteria in the beginning is ease of use. You want to be able to focus on the real task at hand: posting blogs.

Rather than talking about every blog site under the sun, lets focus on the top 2 most used blog sites: Word Press and Blogger. I should start by saying I have used both of these platforms and would recommend both. However, there are some subtle differences that will help you decide between the two.

If you consider yourself a “computer rookie” (great at checking email and surfing the net), I would definitely recommend Blogger. This platform is very basic, easy to navigate and provides plenty of flexibility for the “rookie”. In addition, the themes, or format of the actual blog have a very useful right hand column. You have the ability to add 19 different “gadgets”. This system of gadgets make it simple to add pictures, videos, RSS feed, subscription links, news reels, blog lists, polls, video bars, html, java scrip, Ad sense, and more. This area is like your own personal billboard, allowing you to add creativity, personality, and potentially monetize affiliates.

If you consider yourself more technical, and understand words like html coding, themes, widgets, plug-ins, and domain hosting you will likely be happier with WordPress. Many of the “Professional” bloggers use Word Press. Many people want to follow in the footsteps of the “successful” bloggers, and that is okay, just be ready to do a little extra learning and troubleshooting. Word Press will provide more depth, flexibility, customization, and have an overall cleaner look.

With WordPress, you can have a free account hosted at WordPress.com.  In that regard, it is very similar to Blogger. However, your advertising opportunities are very limited on WordPress.com.  Also, your design options are somewhat restricted.

Luckily, (and more importantly) you can install a fully functioning version of  WordPress on your own server.  Millions of people choose this method to create their blog.  It allows you limitless publishing capabilites.

The catch.  You need to get a host.  But don’t worry, there’s plenty of them out there.  Here’s a list of the best blog hosts:

You really can’t go wrong with any of these hosts.  Each one is a little different in terms of what they offer and how much they charge.  It changes quite often so it is a hard to keep up with the current offers!  So check out each one and pick the one that you think works best for you.

Either way you go, both Blogger and Word Press will allow you to get started blogging in 5 minutes. If you have never created a blog a few words of advice:

1) Check out other blogs in your niche, write down what you like

2) Stop putting it off, create your blog

3) Once you have created your blog, write your first blog post ASAP

Blogging is a great way to express your personality, share business ideas, develop a branded online presence. Take advantage of this free medium and you’ll be surprised as just how fun and addicting blogging will become.

If you are thinking about hosting your blog with Word Press or Blogger, be sure to check out these two examples:

Word Press Blog: http://www.moneyballmarketing.com/

Blogger Blog: http://www.bkhorwitz.blogspot.com/

Part 2: Of Making Your Business Site Better

We continue with our discussion of how to make your business website better. After yesterday’s article, I realized that these tips really don’t apply exclusively to business sites. Really, you can use this information for any site that you want to make better. Anyway, on with the show. We left off with…

What if I don’t want to spend any money at all?

I know it doesn’t seem like it could be true, but you really can make significant improvements to your site and you overall brand without spending any money.  There’s a lot of places on the web that claim “Free traffic,” “Increase Sales for Free,” “Free Links,” etc.  In those cases, it is a little too good to be true.  However, there are some good places to start.

Update Daily!

That’s right folks, daily.  The key to web super stardom is simple, but a big commitment.  If you want to see an increase in traffic to your website, update it everyday.  Give it 3 to 6 months, and you will see a huge jump in traffic.

Visitors don’t want to see the same thing every time they come back to your site.  If you’re lucky enough to get someone to come back a second time, and they see the exact same content they did last time, they’re not coming back.  Period.  Why would they?  They already know what is going to be there!

However, if they come back a second time and see all new content, now you’ve got them right where you want them. It immediately peaks their interest.  They’ll now know (and expect) that every time they come back.

I don’t care of you own a plumbing business or a bookstore, you need to update regularly.  Every. Single. Day.

How can I update everyday?  For that matter, what possible updates could I have? 

Since we are in the “spend no money” mode, here’s what you do.  Stroll on over to Blogger or WordPress.com and start a blog.  From your main site, just link over to it.  From there, you will have a wealth of simple tools at your disposal enabling you to make updates whenever you want (aka everyday.  I’m watching you). [Read more...]